Blog
Stylumia brings the latest blogs on Color AI, Retail AI, Fashion AI & Ecommerce AI with the help of data-driven insights
Conversation On Fashion Forecasting Using AI With Intel
| 6 min readRecently Sharath Puranik, our head of technology and data science had a conversation with Intel on fashion forecasting using AI. The podcast talks about how we collaborated with Intel to augment the performance of the AI algorithms. Here is the podcast and the transcript of the same. “Fashion Forecasting Using AI” Podcast Transcript Jake Smith: […]
The “End of Trend Forecasting”, Without Measurement
| 3 min readWhy should there be an “end of trend forecasting“? A quick google search on “trend forecasting accuracy” returns no relevant results (the hyperlink takes you to the search results). This is revealing and has huge consequences on the economic and environmental sustainability of the fashion and retail industry. What we can not measure, we can […]
India Colour Trends Discussion | In Partnership With Pantone
| 2 min readColour is one of the fundamental attributes of fashion products. Getting it right is super-critical to success. In our prediction models, we have seen colour as an attribute that contributes to roughly one-third of a product’s success. Stylumia’s consumer intelligence tool provides micro and macro color trends at Geo-level. This edit is about the event […]
How To Transform The Fitness Of Your Fashion Brand?
| 3 min readLike human fitness, the fitness of your fashion brand depends on building a healthy habit. As leaders, one of the biggest challenges you would be facing is effecting change. It is not having great ideas that matter but adopting them. It is not about having new tools, software, but adopting them. Adoption is the key […]
Backcasting, A Way To Accomplish Your Mars-shots
| 3 min readFor many of us, planning for the future is forecasting. Forecasting is a review of the current and past and extrapolating a future. In our personal lives too, we let our current skills drive our future vision. Forecasting takes all the current biases into account. Backcasting shifts the script. Instead of forecasting the future, backcasting […]
A Fundamental Flaw In Fashion Markdown Management
| 3 min readThe fashion business is lost by what it does not sell than what it sells. Markdowns are a result of overbuys, wrong buys, or mismatch in distribution. Markdowns are also the highest cost element in any fashion profit and loss statement. Fashion retailers spend over US$ 1 trillion annually in markdowns in in-season and end-of-season […]
Well Bought Is Half Sold | Second-Level Thinking
| 4 min readWell bought is half sold. This is very true in the world of investing and also in the fashion business. Fashion buying is akin to hedge fund investing. We wrote an article on “Fashion Buyers Are Hedge Fund Managers” a while back. In this edit, we look deeper into what kind of thinking is required […]
Fashion Allocation Optimization | Learning From Bees
| 4 min readIn fashion retail, allocating or distributing products to various stores/channels is an important and challenging task. The importance of fashion allocation optimization is crucial in a multi-store and multi-product environment. In addition, demand uncertainties combined with the business constraints of inventory, store parameters, etc. make the problem challenging. Above all, the goal is to ensure […]
A Must Avoid Obsession In Fashion Retail
| 5 min readAll key transformations in human evolution happened always through intelligence. Intelligence comes with observation at the fundamental level. That is “first principles“. A living example of first principles is Elon Musk. You can check out his view on the first principles here. One of the first principles in business is to focus on customers. But […]
Protected: Prepare For AW21 & Beyond | COVID Prediction Model For Fashion
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