Blog
Stylumia brings the latest blogs on Color AI, Retail AI, Fashion AI & Ecommerce AI with the help of data-driven insights
Fashion’s New Rules
| 4 min readFashion’s new rules are in play. The old ways won’t work effectively with the new rules. Who decides how we dress, what we wear and also identify ourselves through clothing? Do we decide this ourselves? or the people around us both physically and digitally? Those who pass by in the street, our followers in Instagram […]
Nano Trend Spotting | Avoid The Biggest Error In Forecasting
| 7 min readNanotechnology is contributing immensely to the progress of materials, science, engineering, computing, and robotics. Understanding, shaping, and combining matter at the atomic and molecular scale is called nanotechnology. What benefits can we get when we understand trends at that level? This question led to the edit on “Nano Trend Spotting“. We cover the strategic advantage […]
Case Study | Fast And Accurate Category And Market Expansion
| 4 min readOverview Fast and accurate category and market expansion are key to scaling any business. The challenge lies in the approach to that scaling, the time it takes and the risks involved. Traditional ways of primary and secondary market research have their limitations of coverage and static nature. It also takes a lot of time. The […]
Case Study | Demand Forecasting During Shock Events And Beyond
| 4 min readOverview Shock events impact and at the basic level change organizations across dimensions such as demand forecasting, distribution, and new product introductions. Demand forecasting is key to a waste-less supply chain performance. Yet, fashion demand forecasting accurately has always been challenging for businesses, in particular lifestyle brands and retailers. All the more now due to […]
Decoding Metaverse For Fashion Retail
| 3 min readOver 3 billion people played digital games in 2021 (source: Statista). With the virtual world getting better and better, we see a movement of increasing virtual immersion and trading digital goods in the time ahead. It is always good to take any new idea through mental models for optimal output. We wrote an article on […]
Stylumia + 1% For The Planet | Changing The World One At A Time
| 2 min readSustainability remains a top priority for Stylumia and our commitment has never been stronger. We exist to minimize wastage in the retail industry by minimizing guesswork through consumer-driven informed decision-making. Fashion is where we started and the industry is just next to oil in terms of carbon footprint. As we work to increase our role in climate impact, Stylumia + 1 […]
Futurist Bernard Marr Spots Stylumia
| 3 min readBernard Marr spots Stylumia. As we keep making an impact for brands and retailers globally, this is yet another validation of our mission and direction in reducing guesswork and wastage. Bernard Marr, a world-renowned futurist, influencer, and thought leader in the fields of business and technology spotted Stylumia as a part of his recent article […]
Can Fashion Industry Prevent Climate Disaster?
| 5 min readThe recent IPCC (Intergovernmental Panel on Climate Change) is projecting a code red for humanity. This edit is to see some of the facts from the report. In addition, take a look at what actions can we take to prevent climate disaster. The week of September 20-26 was Climate week and is a great reminder […]
How To Achieve Maximum Return On Fashion AI Projects
| 4 min readReturn on fashion AI projects that you undertake is more critical now than ever. A recent study by Thomas H. Davenport (President’s Distinguished Professor of Information Technology and Management at Babson College, a visiting professor at Oxford’s Saïd Business School, and a fellow of the MIT Initiative on the Digital Economy) suggests a six-pronged approach […]
3 A’s Of Winning In D2C Business
| 3 min readWe are all in an age of two-way conversation with consumers. Make and sell one way without a dynamic interaction with feedback will cause huge damage to the business. Before we get into winning in the D2C (Direct To Consumer) business, good to understand what is not D2C business mindset? D2C is a mindset and […]
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